Off The Record

Off The Record

Main Room

9:45 – 10:00 – Welcome

10:00 – 10:25 – How to get heard over the Noize!

Influencers from radio stations, print and online will be sharing their tips on how to get the advocacy of the people with the power to get you heard. This panel discusses the different avenues to build awareness of your music throughout the media, and will also be sharing tips on how you can become the next top blogger / radio producer or music magazine mogul.

Moderator: John Robb – Louder than War

Speakers: Shell Zenner – The Line of Best Fit

Steve Cusack – Radio Plugger

Elena Jimenez – Popped Music

Sean McGinty – BBC Introducing

Simon Zaccagni – Silent Radio

10:30 – 10:55 – If you’re gonna do it, do it right – putting a gig on properly

Champions of live music will be talking venues and spaces, production, promotion, and getting creative with turning gigs into events. How audiences consume and share live music is changing, they’ll be sharing tips and tricks to make your gig stand out, attract this new breed of audience and keep them engaged.

Moderator: Jay Taylor – The Ruby Lounge

Speakers: Tom Lovett – Sofar Sounds

Lucas Wilkinson – Fiesta Bombarda

Jeff Thompson – Off Axis

Miriam Rahimov – MEAN Music / When In Manchester

Nick Fraser – Tim Peaks/Ogenesis

11:00 – 11:25 – New music from an old friend – making the most of the help that’s out there

Moderated by Jeff Thompson from Un-convention, representatives from Arts Council England, Help Musicians UK, PRS for Music Foundation, Pledge Music and Ticketmaster Artist Services will be speaking about the funding and support systems that are available to emerging musicians and ways that artists can look out for themselves in the industry. They’ll be offering advice on playing the funding game, and making the most of the help that’s out there to help reach the next stage of your career.

Moderator: Jeff Thompson – Un-Convention

Speakers: Joe Frankland – PRS for Music Foundation

Chris Bye – Arts Council England

Joe Morrison – PledgeMusic

Ellie Moore – Help Musicians UK

John Talbot – TicketWeb

11:30 – 11:55 – In Conversation with Shadez the Misfit

Louder Than War’s John Robb will be chatting to up and coming hip hop artist and creative Shadez the Misfit. They’ll be discussing his pertinent and thought provoking real life lyrics and ways to build your brand as an artist. Following stand out performances at Lovebox and Channel 4 and successful brand partnerships with the likes of Adidas and Samsung, Shadez will be discussing the importance of breadth as an artist. Having been featured by Complex, MTV and GQ they will be chatting about how important it is to stand out from the crowd.

Interviewer: John Robb

Speaker: Shadez the Misfit

12:00 – 12:25 – Summer of Love – How to get on the festival circuit

Key champions of emerging artists from UK festivals share their tips, tricks and insider info to help you get your name on their line up and get the most out of a festival slot before, during and after the fact. Find out what they’re looking for from the artists they champion and hear first-hand about opportunities, application procedures and the benefits of using festivals to grow a fan base.

Moderator: Jim Mawdsley – Association of Independent Festivals

Speakers: Andy Smith – Kendal Calling

Becky Ayres – Sound City

Nick Simcock – Liverpool Psych Fest, High & Lonesome Festival

Yaw Owusu – Liverpool International Music Festival

12:30 – 13:00 – The Label of Love – In conversation with Tim Burgess and Camille Bennett

Dave Haslam talks to Tim Burgess and artist Camille from Tear exploring what it is to be an independent label and key advice for unsigned artists. From the label that has released records by The Vaccines, Ian Rankin and professor Tim O’Brien.

Interviewer: Dave Haslam

Speakers: Tim Burgess (The Charlatans, O Genesis Recordings), Camille Bennett (Tear)

13:35 – 14:00 – A match made in heaven – Exploring the Musician / Manager Relationship

If you’ve always wanted to be a music manager but weren’t quite sure what they ‘do’. This panel of Managers will be discussing the role of the artist manager in the DIY era. For artists, this panel will explore the importance of good management to kick starting and maintaining a successful career. They’ll be offering insight to aspiring music managers on nurturing emerging artists and getting yourself started as a manager.

Moderator: John Robb

Speakers: Nicola Wright Red Light Management,

Kaiya Milan – Women in Music UK

Jenny Carroll – Air MTM

14:05 -14:30 – It’s more fun to compute

Music industry veteran Dr Jen Otter Bickerdike chairs the discussion on how to use all of the technological tools of the trade and to make them work to build a dedicated fan base and how to keep them interested and growing. Tips and tricks for building your online personality, network and engaging in conversation.

Moderator: Jen Otter Bickerdike

Speakers: Bryan Johnson – Spotify

Gideon Mountford – Believe Digital

Will Spencer – Music Glue

Harriet Jordan-Wrench – Secret Sessions

Matt Rennie – The Box

14:35 – 15:00 – In conversation with Brian Cannon & David Drake

The photographers behind Oasis’s ‘Definitely Maybe’ and The 1975’s ‘I like it when you sleep…’ amongst many others will be providing insight into the world of the modern music photographer and discuss working with some of the world’s most recognisable bands. They’ll be offering honest advice on breaking into the world of Rock & Roll photography whilst maintaining their artistic integrity.

Interviewer: John Robb

Speakers: David Drake, Brian Cannon

15:05 – 15:30 – Q&A with Andy Burnham and Steve Rotherham

DJ/Author Dave Haslam will be quizzing Andy Burnham and Steve Rotherham on issues surrounding music, arts, culture and beyond. Expect the discussion to include; Can we protect live music venues and nightclubs from Closure?

15:35 – 16:00 – My Generation – Breaking the Industry

Gain exclusive industry knowledge on how to build your career in the music industry, from people who’ve recently done it themselves. Hear how these young industry professionals got their foot in the door in their field, how they got there, tips on finding work experience, applications and what it takes to land your dream job.

Moderator: Phil Saxe – Factory Records

Speakers: Jess Nash -Notting Hill Music

Brendan Walsh – Sunday Best

Chloe Abrahams – CODA Agency

Lee Burgess – 30 Century Management

Hannah Mee – SJM Concerts

16:05 – 16:30 – In Conversation with Everything Everything

Jeremy Pritchard and Jonathan Higgs of Everything Everything deliver a keynote speech in conversation with acclaimed DJ and writer Dave Haslam. Manchester-based Everything Everything have released three albums and played prestigious shows at festivals including Glastonbury, Kendal Calling, Bluedot and Isle of Wight Festival. Their work has been shortlisted for the Mercury Music Prize and they’ll be closing the Off the Record conference 2016.

Interviewer: Dave Haslam

Speakers: Jeremy Pritchard, Jonathan Higgs

Workshop Sessions – Lincoln Room

10:00 – 10:45 –Beginners Guide to the Music Industry

CMU’s Chris Cooke provides a beginner’s guide to the music industry for DIY artists,

outlining the different ways music and musicians make money, and introducing the different

business partners you may work with along the way. Recordings, songs, merchandise,

gigs, brand partnerships and direct-to-fan, we’ll cover them all in 45 minutes.

Speaker: Chris Cooke – MD/Business Editor CMU

11:00 – 11:45 – Thinking Beyond a Chart Position

Five things to consider when wanting to get into the music industry based on personal experiences as a number one selling artist, publisher and music lover come five ideas to consider when wanting to enter the music industry. The talk will cover:

  1. Purpose
  2. Knowing your worth
  3. Building relationships
  4. Surviving the burn out
  5. Finding balance and giving back

Speaker: Elroy Powell – Diverse Music Solutions

12:00 – 12:45 – How to Land a Sync Deal in 9 Steps

Syncs. Everyone is trying to get them, so how do you increase your chances of landing one? In this talk by independent music publisher Sentric Music’s Head of Sync Simon Pursehouse he will go through the nine steps needed to get you to the top of the pile of tunes that music supervisors worldwide trawl through on a daily basis. From metadata to instrumentals, copyright registrations to email etiquette and everywhere in-between, this will stop you making the mistakes that 90% of artists are currently doing.

Speaker: Simon Pursehouse – Director of Music Services, Sentric Music

13:15 – 14:00 – 7 Keys to Success

CEO of Ditto Music Matt Parsons will join us to talk about his 7 keys to success in the music industry, 3 fundamental laws for success as an artist, how to make a record label your day job and how to get a job in the music industry – including ‘black-hat’ methods to get ahead!

Speaker: Matt Parsons – CEO/Founder Ditto Music

14:15 – 15:00 – The Off Axis Gig Network

Off Axis is a new gig and touring network that enables brilliant artists to play successful shows, to guaranteed audiences all across the UK, even in places they’ve never visited before. As such it offers a practical and effective route for those involved to develop national fanbases in a way never before possible. It currently includes bands from 67 towns and cities across the UK, has created hundreds of opportunities to play to new audiences, and has partnered with Kendal Calling on a pioneering initiative to give emerging artists access to unique festival opportunities. Jeff Thompson from Off Axis will be explaining how the system works, and how you can get involved.

Speaker: Jeff Thompson – COFounder Unconvention/Off Axis

15:15 – 16:00 – Manchester Midi School DJ Workshop

16:30 – 18:00 – TicketWeb Drinks Reception – Dive Bar

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