Dutch Uncles launched their new album at the weekend — by sponsoring a non-league football match.

The band played tracks from their new album, O Shudder, at West Didsbury & Chorlton AFC’s quarter final cup tie in the MEN United cup against Bootle.

The teams ran out to Be Right Back, and at half time the band took part in a penalty shoot-out. Then after the match, the album was played in full over the PA system and in the clubhouse.

Drummer Andy Proudfoot explained: “Between the five of us, we support three different football teams: Stockport County, Manchester United and City.

“This season we’ve adopted our local amateur team so we can call cheer on the same side every Saturday without breaking out into any arguments.

“It’s started to become a regular pilgrimage for all of us and we thought it would be fun to mark the release of our new album by sponsoring their biggest match ever… a quarter final cup tie against Bootle.”

Unfortunately, West Didsbury and Chorlton lost 3-0.

In addition to the football, the band have announced a number of instore gigs to promote the album, which is released in February 23.

DUTCH UNCLES INSTORE TOUR

21 February – Piccadilly Records, Manchester – outstore at Soup Kitchen – DETAILS
24 February  – Rough Trade Nottingham – DETAILS
25 February – Rise, Bristol DETAILS
26 February  – Banquet Records, Kingston, show at New Slang DETAILS
27 February – Truck Store, Oxford DETAILS
28 February  – Jumbo Records, Leeds outstore at A Nation of Shopkeepers DETAILS
01 March- Pop Recs Ltd, Sunderland DETAILS

DUTCH UNCLES FULL LIVE SHOWS

26 March 2015 – The Sugarmill, Stoke
27 March 2015 – The Ritz, Manchester
10 April 2015 – Koko, London
24 April 2015 – Belfast, Limelight 2
25 April 2015 – Dublin, Workman’s Club

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