Oh the sound, the sound of The Drums. When I heard seven days ago I was going to see them, I got so excited I began practicing my dance moves and planning what to wear to a night I thought would be monumental. This was the act which I thought would propel Manchester’s new venue Sound Control to a whole new level of luxurious musical mania, an act which would test their control of sound, an act which would pull in the crowds so sadly sparse upon their opening night. This was their chance to be The Venue for music lovers to go to when they wanted to hear great music and to hear it lovely and loud with lots of beautiful bass.

Sound Control was brilliant. Other than an audience tending a little too much towards the student crowd, pulled in by the cheapness of the drinks. The sound delivered perfectly and the place was packed. The basement was once again closed, presumably not because numbers failed to reach full capacity, but because of the heating being broken, again.

There are two issues Sound Control will need to resolve before it reaches its hey-day, the first is the choice of act, no matter how I try to put a positive spin on it I think The Drums are dreadful. So bad at one stage I nearly leave but am persuaded by my companion that reviewing only the first ten minutes of the act would be a tad harsh. The second issue is the crowd, which I strongly suspect would be a lot more friendly if those who were only there for cheap bottles of beer would leave, leaving behind the kind of people the venue needs, music lovers.

The Drums put on a performance so self indulgent that one gig goer suggests they were getting a little too happy about themselves; I am tempted to leave the rest of the quote to your imagination but it is too much of a line not to share, “God, was it just me or were they practically tossing themselves off up there at how terrific they think they are”. I try to enjoy them, I really do, I loved Sound Control the last time I came here and genuinely had high hopes for the night but The Drums don’t deliver to a crowd which would generally be just as happy dancing to the music of, well anyone really and the free unsigned gig I went to at Fuel earlier in the night in Withington had much more gumption than anything they had to offer.

When I first came I was inspired by the potential of the venue as somewhere for lovers of good indie to desend, whether they were old-school rockers or drainpipe wearing T-shirt clad disco dancers. Today I was struck by the shallowness of the place. The few people who were making moves could have been doing so to their I-pod, it was like being at a silent disco where someone’s let off a silent scent and you don’t want to say anything for fear someone will think it was you. I would rather drink water or pay £4 for a beer in the place if it means not being surrounded by people whose only concern is reaching a state of sedation so thorough that they struggle to remember who they saw the previous night.

I don’t want to upset you too much with my description of The Drums, but it is after all a review of them so I must. In spite of having a back catalogue of some really great tunes which fully tested the Sound Control machine, they were as one guy beautifully put it “Aaaarrrgh, that was awful, just awful, I’m so glad to get out of there”. Unfortunately at the time someone who looked scarily like one of The Drums was standing next to him outside. I had looked forward to a crowd in this venue who would dance with no regard to posing or prancing, a bunch of gig-goers who would genuinely be there to greet the act with an enthusiasm and willingness to boogie the night away, unfortunately I was horribly disappointed. As well as being called “A nice piece of meat” by a man whose only intention tonight was to find himself a honey and having a drink spilt on me by a guy so coked up he had no awareness of his actions, I was struck by how few people were dancing.

The sound was awesome, but the performance was dire. They continually rocked out to their own tunes, failing to engage with the audience or even notice they were there, so struck were they by their own greatness. They could have been at Rockefeller centre or The Queens Garden Party, there was no adjustment for the crowd to which they played and most of the time they barely acknowledge those who had forked out £8 to see them.

I came here expecting to see an act who could inspire the audience, but what I saw was an act who hardly hold our attention and a crowd who leave the moment they stop, leaving behind them a tide of plastic cups more akin to the debris of the cattle-market that was once The Bop.